Benjamin Ludigs started his career as an analyst in the investment banking division at Goldman Sachs. In 2013, he moved to the Russian e-commerce company Lamoda and took on the role of Chief Revenue Officer. There he was responsible for marketing, PR, inventory management, product management and merchandising. After a temporary stint as an independent consultant, Ludigs joined flaconi's management team as CRO in 2019. He is responsible for online marketing, sales & merchandising, brand and content campaigns.